Clients Might Not Always Understand The Benefit Of Fee Discounts
Part of the problem is that clients often do not understand what the fair market value of the work being performed is.
Part of the problem is that clients often do not understand what the fair market value of the work being performed is.
Only give discounts to clients who are willing to make concessions and do their part.
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When the potential client asks this question first, before discussing anything else, you can assume a few things.
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Conventional wisdom counsels against discounting, but what is the case in favor -- and how can you possibly avoid the issue altogether?